Qualtrics has been among the best customer experience and survey management solutions providers for a long time, but they're no longer the only game in town. Businesses are seeking elsewhere these days due to the cost issues that plague them at night, because they just do not see Qualtrics offering enough bells and whistles, or because they have functions that Qualtrics just won't offer. If you need more competitive pricing, more customisation, or industry-specific solutions, comparing an array of tools is what you need to do. Apart from that, let us also look at some of the top Qualtrics alternatives, their advantages and disadvantages, and how to best utilise each tool suited for the purpose. At the end of it all, you will know which platform is most suitable for your business purposes. Let us delve into the most persuasive alternatives to enhance your research, customer feedback, and data collection mechanisms.
Although Qualtrics boasts a vast set of features, organisations look for alternatives for a number of reasons:
Keeping these aspects in mind, companies can select a solution that is better for their operational requirements and budget.
While Qualtrics is widely known for its enterprise-level survey and experience management capabilities, several other tools offer compelling alternatives—often at a lower cost and with different strengths tailored to specific business needs.
Xebo.ai is an AI-powered alternative tailored for businesses focused on enhancing customer experiences at every journey touchpoint. Key features include:
Ideal for CX teams seeking intelligent, end-to-end customer journey insights with minimal manual effort.
SurveyMonkey is a popular choice for businesses seeking an intuitive, easy-to-use survey platform. It offers:
Ideal for general-purpose surveys, feedback forms, and customer satisfaction polls.
For businesses needing a simple and free solution, Google Forms provides:
Perfect for internal surveys, employee feedback, and academic use.
Typeform stands out with its unique, user-friendly interface focused on one question at a time. Features include:
Great for startups and brands wanting an engaging respondent experience.
Medallia is a robust platform focused on experience management for large organizations. It offers:
Best suited for organizations looking to centralize customer experience data across global operations.
Alchemer is a flexible platform that allows extensive survey customization and data collection workflows. It includes:
Perfect for researchers and teams that need deep control over survey logic and data handling.
Zoho Survey is part of the larger Zoho ecosystem, making it a great choice for businesses already using Zoho products. It features:
Excellent value for small to mid-sized businesses looking for affordability and CRM connectivity.
The best Qualtrics alternative option is based on your needs:
Knowing the most important things in your business is going to allow you to make a smarter and better decision. Knowing your top priorities is the first key step to making good decisions.
A recent industry survey revealed that pricing remains the most influential factor when selecting survey and experience management tools. Businesses are increasingly looking for solutions that strike a perfect balance between functionality, scalability, and cost-effectiveness.
Platforms like XEBO.ai are especially valuable in this context, offering AI-backed insights that go beyond traditional survey tools—making them ideal for companies serious about optimizing customer journeys while keeping expenses under control. Want to make your mark on survey management and customer experience strategy overall? Schedule a free demo with XEBO.ai today and discover one that is simply perfect for your company.
